I'm Maggie — a Senior Product Designer and Design Lead with 8+ years turning ambiguous, cross-functional problems into shipped features companies can point to. UX Certified by Nielsen Norman Group. Currently designing at Lob, and mentoring the next generation of product designers on the side.
I picked these two because they show different sides of the same instinct: one's a 0→1 bet built under real constraints, the other a research-led launch shaped by community input — but both come down to connecting a design decision to something the business could actually measure. Open either one for the full research, iterations, and trade-offs.
An in-platform audience acquisition tool that turned a broken third-party workflow into a new revenue line.
Turned the platform's most-requested feature into a co-designed launch that lifted NPS by 10 points.
End-to-end UX for a mobile money-transfer product — balances, remittances, and card management designed for a first-time digital-banking audience.
A more playful, private way to bet with friends during major tournaments — live scores, group pools, and prediction games.